Cl!ks Digital
Developed with Studio Hinrichs, the identity and promotional products for an influencer marketing agency’s rebrand. CLKS Digital is a results-driven, process-obsessed team who wanted their mark to reflect their full-service, industry-leading programs.
Client
ClKs Digital
(Formerly Clever)
Date
2023
The brief required the use of the co-founders initials, “CL” and “KS,” in the mark. The CLKS Digital team asked us for a brand that was “bold,” “creative,” and “inclusive.”
The exclamation mark became a unifying thread, in a literal sense, playfully combining the co-founders’ initials and in a metaphorical sense, linking all promotional applications of the identity.